Modern propaganda and how it affects people can be summed up as a collection of rules and techniques. These rules can be deployed by anyone for any purpose. Because these rules and techniques are so effective, it is important to understand how and why propaganda affects people. Maybe even how propaganda has affected you.
Many writers have reflected on the fact that, in America today, parallels with Germany in the 1930’s are striking. This has led to renewed interest in Joseph Goebbels who was, among other things, the chief propagandist of the NSDAP, the National Socialist German Workers Party (the Nazi Party). In fact, one of his titles was “Reich Minister of Propaganda”, head of the “Reich Ministry of Public Enlightenment and Propaganda”, a name that has its goal right in the name - “Public Enlightenment”.